Bernadette Vielhaber is the marketing coordinator for NexGoal, bringing her experience in athletic media relations and journalism to effectively deliver the message and meet the needs of NexGoal to its numerous audiences. As a member of the team, she will orchestrate and administer all internal franchise communications, help market the NexGoal brand through various channels, assist in the franchise vetting process, and take charge of social media, public relations, and other communications needs.
Most recently, Bernadette was an associate editor for a trade publication company in Cleveland, writing for several manufacturing-based publications. In addition to researching and conducting interviews with industry leaders, she was responsible for coordinating production schedules and completing special projects.
Bernadette was the assistant sports information director at Eastern Michigan University, where she promoted and expanded the Eagles’ coverage regionally and nationally. Several student-athletes earned not just all-conference honors, but all-district and All-American accolades. She assisted in hosting several Mid-American Conference and NCAA Regional Championship events, and helped promote the Eagles community service endeavors.
She spent two seasons working in minor league baseball. During the 1999 season, Bernadette was the media relations intern for the Akron Aeros, the Cleveland Indians’ affiliate in the Eastern League, assisting in all media and community relations projects. The following season, Bernadette was the Community and Media Relations Director for the Salem Red Sox (formerly the Salem Avalanche) in Salem, VA. She helped with the ground-breaking Safe Surfing internet safety program for area school children with the Operation Blue Ridge Thunder, and expanded the team’s reading incentive program with local libraries during the summer.
While earning her degree in Mass Communications at Wright State University, Bernadette began her career as a student sports information assistant, working as the main contact for several of the Raider teams. She worked to help WSU athletes earn all-conference, academic all-conference honors, and the 1997 GTE Academic All-American baseball Player of the Year.
Bernadette’s background also features several stints in customer service venues, including game day ticket operations for the Cleveland Browns. She is a member of Women In Sports and Events (WISE), volunteering as project coordinator and editor of the WISE Career Resources Committee’s “Ask The Experts” feature, a monthly Q&A with industry leaders, and the Minor League Baseball Alumni Association.